Sunday, June 22, 2008

Information -- The 'Perfect' Online Product

Today, I'd like to Welcome our First Guest Contributor - Shelley Lowery
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If you're looking for a great way to get started in Internet
marketing, selling information may be your answer.

The Internet has literally become the information super
highway, as millions upon millions of people logon each day
in search of the information they desire -- not just any
type of information -- they're searching for solutions! They
want to improve their health, improve their love life,
improve their finances -- the list goes on and on...

That's what makes information products, such as ebooks,
reports, etc., so appealing. They provide people with the
information they desire, almost instantly, as they can be
purchased and downloaded within a matter of minutes.

Not only do information products provide your readers with
instant gratification, but they are also the 'perfect'
product for you, as they are one of the cheapest and easiest
products you can create. What's more, the profit margin is
phenomenal -- once you purchase a packaging software, you
can sell your product an unlimited number of times with...

• No additional development costs
• No inventory
• No packaging charges
• No shipping charges and
• No hassle...

Information is the number one best-selling product on the
Internet. There are literally hundreds of Internet
entrepreneurs quietly making a fortune simply by selling
information. How? By developing in-demand information
products and delivering them instantly and automatically
over the Internet.

What is an Ebook?

Although there are several ebook format options, we will be
focusing on HTML compiled ebooks.

Ebooks or electronic books are self-contained files of HTML.
This HTML may be a web site you've created or HTML you've
specifically prepared to be compiled into a downloadable EXE
file for distribution. When downloaded, the file will
self-install on your customers' desktop.

This EXE file requires no installation and will open on your
customers' computer simply by double clicking on the file.
In addition, it doesn't require any special plug-ins or
viewers, as it relies on your readers' browser.

Ebooks are completely interactive with the Internet and can
contain live links, graphics, forms, JavaScript, embedded
video, can be protected via password/userid, search
capabilities and more.

This self-contained executable file can be distributed in a
number of ways, including CD, floppy disk, and Internet
download.

How is an Ebook Created?

In order to create your ebook, you will need to invest in an
HTML compiler. An HTML compiler is a software program that
will compress all of your files, including HTML and images,
into one file that is in EXE format.

Although HTML compilers have provided Internet marketers
with an easy way to distribute their files, they don't
provide any additional assistance in creating your ebook.

What this means is that in order to use an HTML compiler,
you must first create your ebook files within another
program and then import the files into the compiler. This
option may not be an issue for veteran marketers. However,
for those new to the Internet there is a better option.

There is only one software program that will enable you to
create your entire ebook -- from start to finish within a
WYSIWYG ebook editor:

eBook Starter

Creating your own ebook is a great way to get started
marketing online. Not only are they highly popular, but
they're cheap and easy to create, and can be very
profitable. Isn't it time to take the first step toward
securing your future? Don't put it off another day...

About the Author:

Shelley Lowery is the author of eBook Starter. Create your
ebooks quickly and easily with the first and only ebook
software that is an actual WYSIWYG ebook editor. Give your
ebooks the look and feel of a real book, notebook, manual or
report in just a few simple steps.

Visit eBook Starter to download your free demo today...